4.6 Million Sony Xperia Z Units Sold in 40 Days, Say Analysts
The debut of the year has been very busy for the Android smartphone segment, as the biggest players of the business have announced their flagship smartphones in the January – March 2013 time frame. We’ve seen Sony introducing the Xperia Z in January, being the main attraction of the CES 2013 event, HTC One was unveiled in February, while the Samsung Galaxy S4 saw the light of day mid-March.
While the HTC and Samsung flagships are not yet available on the market, the analysts are estimating that the Sony Xperia Z sold 4.6 million units in 40 days, which is a sign that the high-end smartphone of the Japan-based company is a pretty successful product.
For the time being, Sony din’t officially announce the sales figures regarding the Xperia Z.
Since its debut at CES 2013, the Sony Xperia Z has already hit several markets so far, winning managing to steal some of the potential customers from its other rivals. It’s true, the Japanese phone maker also had a bit of luck, as the release date of the HTC One (a potent competitor of the Xperia Z) has been delayed several times over unknown reasons. Moreover, the Sony Xperia Z hit several markets in March, while the Samsung Galaxy S4, the device expected to become the best-selling Android smartphone, won’t be available for purchase sooner than late April.
Sony took advantage from the favourable market situation and managed to make the Xperia Z a successful product, advertising and spreading the word about it, without the fear that other rival handsets will cannibalize the sales of its flagship.
But what made the Sony Xperia Z such a successful smartphone? I’m glad you’ve asked. Besides being manufactured by one of the most reputed companies in the tech business, the Sony Xperia Z benefits from a couple of features that separates it from the competition.
First of all, it has a sleek design with water and dust proof casing, which made it a target for the clumsy customers. Another selling point was the 13 megapixel camera with Exmor RS lens that received a lot of positive reviews.
The Sony Xperia Z is the first quad-core smartphone of the Japanese phone maker, boasting a quad-core Snapdragon S4 Pro SoC with four 1.5 GHz Krait 200 cores and Adreno 320 GPU, 2 GB of RAM, and 16 GB of internal storage expandable using microSD cards with support for up to 64 GB of extra storage.
Besides the connectivity features worthy of a modern smartphone (4G LTE, all standards of WiFi, NFC, Bluetooth), the display of the Sony Xperia Z also fits in the trend for the 2013 smartphone market, measuring 5 inches diagonally and sporting TFT technology with full HD resolution.
Now there’s one big question about Sony flagship’s success? Will the Xperia Z be able to maintain its position after the Samsung Galaxy S4 and HTC One rivals hit the market?