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HTC M7 Camera To Integrate Ultrapixel Technology

You’ve definitely heard about Nokia’s technology used for its PureView 808 terminal. The camera unit of the PureView 808 has a 41 megapixel sensor for the 4:3 format and is capable of taking amazing photos both in terms of quality and detail level.

Nokia PureView 808 made the headlines soon after the launch, and the Finland-based company has chosen to use the PureView technology on its Windows Phone 8-powered flagship, the Lumia 920, this time on an 8.7 megapixel sensor.

The HTC officials decided it’s time for the Taiwan-based company to develop a rival for Nokia’s PureView in terms of camera. Reports are indicating that the next-gen flagship, HTC M7, will integrate a photo module, which will bring a new technology on the smartphone market.

Courtesy of the powerful hardware configuration underpinning the HTC M7, the engineers of the Taiwan-based company have managed to introduce the ultrapixel capture technology, ditching the usual megapixel one. What does this mean? Well, the photo module will combine three 4.3 megapixel layers, which normally would result in 13 MP, to generate a crisper, cleaner 4.3 ultrapixel image with better color accuracy.

In a similar way to the PureView technology by Nokia, but in a more innovative way, the HTC M7 flagship will be capable of taking smaller-resolution photos, but remarkable in terms of quality,  which can be subsequently enlarged without losing their quality.

The next-generation HTC flagship is expected to be announced during an event held in New York, on February 16th. The Taiwan-based company has already sent in the official invitations, but it “forgot” to tell us what terminal will be launched.

According to the latest rumors in the business, HTC M7 is powered by a quad-core processor manufacture by Qualcomm, most likely the Snapdragon S4 Pro unit overclocked at 1.7 GHz, with 2 GB of RAM, and at least 16 GB of internal storage. The terminal will pack a full HD display sized 4.7 inches diagonally.